46/47 Consulting Group

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Bowling at 25,000 Feet

It isn’t easy to bowl in a jet plane at 25,000 feet and 500 miles an hour!

Bowling Outside Madison Square Garden

A “Bowl-In” promotion in New York City outside Madison Square Garden

Strategy

Our strategy is to inform our readers of current and anticipated changes coming to the practice of marketing that could affect your business model and opportunities

Success

Our success will be measured by the comments and feedback we receive from our readers and how we have (hopefully) helped impact their business

Marketing News

Are Marketers Friends With Their Coworkers on Social Media? June 30, 2020

Most marketers say they are friends with their coworkers on social media, and most also say they have felt left out after seeing social media posts of their coworkers socializing, according to recent research from Igloo Software. Read the full article at MarketingProfs

The Role of Customer Empathy in the Future of Marketing June 30, 2020

As marketers, we know that effective marketing puts the customer first. But how do we do that? How can we harness our most human of superpowers to deliver real value both to the customer and to the business? Start using empathy in marketing. Read the full article at MarketingProfs

Underrated Link-Building Tactics That Work Surprisingly Well [Infographic] June 30, 2020

Boosting your rankings on Google is vital: It means more traffic to your site and an increase in leads. One of the most reliable ways to rank well is the use of link-building tactics. But it's not only the most popular tactics that perform well. These lesser-used tactics are just ... Read the full article at MarketingProfs

46/47 Consulting Group

Bowling at 25,000 Feet

Bowling Outside Madison Square Garden

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