46/47 Consulting Group

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Bowling at 25,000 Feet

It isn’t easy to bowl in a jet plane at 25,000 feet and 500 miles an hour!

Bowling Outside Madison Square Garden

A “Bowl-In” promotion in New York City outside Madison Square Garden

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Our strategy is to inform our readers of current and anticipated changes coming to the practice of marketing that could affect your business model and opportunities

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Our success will be measured by the comments and feedback we receive from our readers and how we have (hopefully) helped impact their business

Marketing News

How 'EAT' Helps Businesses Succeed on Google Search [Infographic] September 24, 2020

It's no secret that Google's search engine seeks to surface high-quality content to its users. However, determining exactly what signals "high-quality" to its algorithms can be challenging for marketers. Read the full article at MarketingProfs

Beyond Content Marketing: 10 Steps to Real ROI With Content Operations September 24, 2020

Some people think content operations isn't necessary--that everything will work fine without it. But it won't. Without content operations, there is content chaos. And you'll suffer huge opportunity costs. Here are 10 steps to avoid that chaos and those costs. Read the full article at MarketingProfs

Event-Industry Professionals' Views on In-Person Events Right Now September 23, 2020

Most event planners and other industry professionals say they would not feel comfortable attending an indoor event right now--even at half capacity--because of COVID-19, according to recent research from the Event Leadership Institute. Read the full article at MarketingProfs

46/47 Consulting Group

Bowling at 25,000 Feet

Bowling Outside Madison Square Garden

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